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FAQs

We've answered the most common questions to help you feel confident, well-informed, and better understand how Numin works.

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Product

Who is Numin for?

If making sharp, confident decisions is part of your daily life. Numin is made for you. Whether you’re leading a team, making high-stakes calls, or navigating complex situations. Numin helps your brain stay clear and focused.

When should I take Numin?

Take Numin before or during any situation where decisions matter most. If you start feeling mentally foggy, second-guessing yourself, or struggling to focus, that’s your cue.

How quickly does it take effect?

Most people feel the effect within an hour.

How long do the effects last?

Numin works for up to 6 hours.

What will I feel?

Your mind will feel sharper, decisions will come easier, and focus will last longer. You will stay in control, planning, reacting, and adapting with clarity and confidence.

How often should I take it?

Adults can take 1-3 sachets daily as needed.

Is Numin a stimulant?

Numin contains no caffeine or sugar. Unlike stimulants, it supports your brain’s natural processes to enhance cognitive function without the crash.

How does it differ from energy drinks?

Energy drinks rely on stimulants for a short-term boost. Numin provides sustained cognitive support, specifically for decision-making, without artificial highs and lows.

What does it taste like?

Numin has a refreshing yuzu flavour with citrus notes.

Can I mix it with other drinks?

Yes, Numin can be mixed with other beverages if preferred.

Are there any side effects?

No side effects were reported in our clinical trial. However, as with any supplement, consult your doctor if you have concerns or medical conditions.

Is it safe for children?

Numin is not recommended for anyone under the age of 16 years old.

Is it safe for people with diabetes?

Yes, Numin is safe for people with diabetes.

Is it addictive.

No, Numin is not addictive.

About Numin

What makes Numin different?

Numin is the world’s first clinically proven formula designed specifically to combat decision fatigue.

How does Numin work?

Numin helps your brain stay sharp by clearing excess glutamate, a neurotransmitter that builds up during intense decision-making. By supporting your brain’s natural cleanup process, Numin helps refresh your mind, reducing the effects of decision fatigue so you can think clearly and make better decisions.

Where is Numin manufactured?

Numin is formulated and manufactured in Canada. We adhere to the highest quality standards throughout the production process with absolute transparency and are FDA-GRAS.

How is Numin tested?

Numin undergoes rigorous testing for both efficacy and quality. Its effectiveness is proven in a double-blind, placebo-controlled, crossover clinical study in the United States. Third-party testing ensures safety and purity, screening for pesticides, herbicides, yeasts, molds, micro-organisms, heavy metals, and allergens.

How does Numin ensure quality and safety?

Numin is produced in a United States GMP Certified facility and undergoes third-party testing for NSF certification to ensure quality and safety.

Is Numin FDA approved?

All ingredients are FDA-GRAS (generally recognised as safe).

Decision Fatigue

What exactly is decision fatigue?

Decision fatigue is what happens when your ability to make clear, strategic choices starts to break down after prolonged decision-making or high-pressure situations. A CEO, after a full day of analyzing data and making tough calls, might struggle to think critically and assess risk. A pro gamer in a high-stakes tournament may start making reckless moves after hours of intense focus. As mental energy depletes, decisions become slower, less strategic, and more prone to error.

What does decision fatigue feel like?

If you have ever struggled to filter distractions, recall details, or trust your own choices after a long, mentally exhausting day, you’ve most likely felt decision fatigue. Productivity dips, teamwork feels harder, and even simple social interactions become draining. When your brain is overwhelmed, every choice starts to feel exhausting, often leading to frustration or a sense of losing control.

Is decision fatigue a physiological condition?

Yes. Many assume decision fatigue is just a matter of willpower, but it is actually a physical impairment. When your brain is overloaded with choices, it struggles to function properly, making high-pressure decisions feel increasingly difficult.

What's the difference between decision fatigue and mental fatigue?

We can hear the synapses snapping on this one! They may seem similar, but they’re not the same.

Mental fatigue is tied to sleep and energy. You are tired, but you can still think clearly.

Decision fatigue comes from too many choices. Your mind feels drained, even if you are not physically tired.

Think of it this way. You might feel exhausted but still make good decisions. That is mental fatigue. Or you might feel mentally foggy after hours of meetings, even if your body is well-rested. That is decision fatigue.

Decision fatigue is about your brain’s ability to keep making decisions, not its physical energy or alertness. Recognizing the difference is the first step to managing both.

What are the consequences of decision fatigue?

Decision fatigue often results in decision avoidance or default decision-making.

Decision avoidance happens when you delay or avoid making choices, sometimes freezing up and letting others decide for you. This could be as simple as struggling to pick a restaurant or, in extreme cases, a soldier hesitating in combat.

Default decision-making occurs when your brain, overwhelmed by choices, takes shortcuts to conserve energy. Instead of thoughtful decisions, it defaults to the easiest or “safest” option, relying on habit rather than analysis.

What happens to the brain during decision fatigue?

When decision fatigue sets in, your brain starts to slow down. Excess glutamate, a type of synaptic waste, builds up, making it harder for neurons to communicate. Like a traffic jam during rush hour, mental clarity gets blocked, focus weakens, and decisions take longer to process. The more decisions you make, the more clogged the system becomes. That is when mistakes, impulsive choices, and mental exhaustion kick in.

What causes decision fatigue?

Volume of decisions:

The more decisions you make, the more likely you are to experience decision fatigue.

Lengthy decision-making sessions:

Prolonged periods of decision-making can deplete your mental energy.

Perceived importance of decisions:

High-stakes, emotional or stressful decisions can contribute to decision fatigue more quickly.

Stressful environments:

Stress in general can worsen decision fatigue.

Technology advancement and Information overload:

The constant influx of information in modern life can also contribute to decision fatigue.

Emotional engagement to the decision:

You care more about what your kids eat than you do yourself so that decision will be more taxing.

Why haven't I heard of decision fatigue before?

Most people don’t realise that their daily struggles with decision-making often stem from decision fatigue.

Though still an emerging field of research, decision fatigue is already well-documented among poker players and e-gamers, who refer to it as ‘tilting.’

In the 1980s, people made hundreds of decisions a day. Today, that number has surged to 35,000 and continues to rise, far outpacing the brain’s ability to adapt. As choices multiply and demands intensify, decision fatigue sets in faster than ever, sometimes within an hour in high-stress situations.

No doubt your healthily skeptical brain will want to cross-check these facts. We encourage you to explore the research in this field!

Who suffers from decision fatigue?

Short answer? Just about everyone.

If you live in today’s fast-paced world, decision fatigue is probably hitting you more often than you realize. CEOs making high-stakes calls, parents juggling a million daily choices, professionals navigating complex decisions. We are all processing more choices than our brains evolved to handle. The rise of technology, endless options, and constant demands mean decision fatigue is more common than ever.

What else can I do to combat decision fatigue?

Before Numin, the only way to fully recover from decision fatigue was quality sleep. While sleep is essential, there are ways to slow its onset:

• Reduce the load by managing the number and intensity of choices you make daily.

• Prioritize wisely by making important decisions earlier in the day when your brain is fresh.

• Take care of your mind and body with exercise, a balanced diet, mindfulness, and stress management.

• Train your brain with Cognitive Motor Dual Tasking (CMDT) to strengthen mental resilience and stay sharper for longer.

How does decision fatigue affect decision making?

When decision fatigue kicks in, your brain stops playing strategist and shifts into autopilot. Instead of carefully weighing options, it takes the easiest route by relying on old habits, mental shortcuts, and impulsive choices. Risk assessment becomes flawed, details get missed, and critical thinking takes a backseat. The more drained you are, the harder it is to trust your own judgment.

Can repeated decision fatigue have long-term effects?

We don’t know for sure, but Dr. Watson believes chronic decision fatigue likely has consequences and continues to explore this area of research.

How do I know if I'm experiencing it?

Key indicators include:

• Taking longer to make routine decisions

• Defaulting to 'safe' or 'no' choices

• Feeling overwhelmed by options

• Decreased confidence in choices

• Avoiding decisions entirely

Is this backed by science?

Yes. Clinical studies show decision fatigue is a measurable physiological state. Research from top institutions demonstrates up to 70% decline in decision quality over time, with impacts across fields from e-gamers to first responders.

How is this different from regular fatigue?

Unlike general tiredness, decision fatigue specifically impacts your decision-making processes. You can be physically energetic but still experience significant decline in decision quality - this is why traditional energy drinks don't solve the problem.

Can decision fatigue be prevented?

Yes. Clinical trials show that supporting your brain's natural cleanup processes can maintain decision quality. This is where Numin's breakthrough formula works, by targeting the root cause rather than masking symptoms.

How quickly does decision fatigue set in?

Studies show measurable decline within 45-60 minutes of intensive decision-making. This varies by situation:

• Surgeons: 26% decline after 4 hours

• Gamers: 25% decline in 45 minutes

• Executives: 70% decline by day's end"

Science & Research

Who invented Numin?

Numin was created by neuroscientist Dr. Watson, who spent over a decade studying the brain and the effects of Alzheimer’s. Along the way, he experienced decision fatigue firsthand, inspiring him to develop Numin as a tool to improve his decision-making under pressure.

What scientific evidence supports Numin?

Numin’s effectiveness was proven in a double-blind, placebo-controlled, crossover clinical study in the United States. Participants who took Numin showed significant improvements in decision-making compared to those on a placebo.

Which ingredients in Numin boost cognitive function?

Numin’s unique blend of natural ingredients supports your brain’s ability to process decisions, including Curcumin for its anti-inflammatory properties and Rhodiola for stress management.

Is Numin a drinks company?

No, it is a biotech company led by neuroscientists. Numin is the world’s first scientifically proven solution to combat decision fatigue, developed over many years of research on the brain and conditions like Alzheimer’s.

How does decision fatigue show up in real life?

• Justice denied

Judges were more likely to grant parole in the morning or after breaks, but as decision fatigue set in, they became increasingly prone to denying requests later in the day.

• Game-changing mistakes

Studies found that decision fatigue reduced both speed and accuracy in soccer players and professional gamers, negatively affecting performance in high-stakes situations.

• Fatal errors under fire

Soldiers under decision fatigue showed impaired judgment in high-pressure shooting scenarios, demonstrating its impact on critical, split-second decisions.

• High cost doing business

Loan officers became less likely to approve loans as the day progressed, with decision fatigue potentially costing the bank over $500,000 in just one month.

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